Scroogled
Cory Doctorow has a nice, dystopian piece imagining 'What if Google were evil?'. It also provides a little ammo to discharge in the direction of people who ask what good people should have to fear about the burgeoning infringements of our privacy. This is a tricky subject for me, since I spend much more time dreaming of cool uses for collaborative filtering than dwelling on the chills I get from abuses of people's private data.